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Explains the fundamental requirements for any
ecommerce site such as how to choose an hosting company, the best way to receive payments
and how online regulations. can effect you. It also takes a look at website promotion and
how to make your shop more accessible to search engines.
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Hosting
your site
Don't cut corners, get a reliable host with a good reputation and 24 hour telephone
support. Look for facilities like your own cgi bin. This will allow you to run your own
scripts and a wider range of shopping carts. The programs that are used to create and
manage your online store. Most hosting companies are relatively inexpensive and there are
literally dozens to choose from.
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Receiving Payments
for most online merchants this means accepting either debit or credit cards.
Larger and more established companies can set up an internet merchant account with a bank.
Newer businesses and those with a smaller turnover would can use one of the third part
payment processing companies such as Authorize Net or Worldpay.
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Receiving Payments
for most online merchants this means accepting either debit or credit cards.
Larger and more established companies can set up an internet merchant account with a bank.
Newer businesses and those with a smaller turnover would can use one of the third part
payment processing companies such as Authorize Net or Worldpay.
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Promote your site
Advise on how to publicise your ecommerce site and ensure that is reaches your customers.
As well as making sure your shopping cart is search engine friendly.
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Online Law and
Regulations
What every merchant needs to know before they start trading online. They detail what
rights the customer has when buying online and how you describe your products and
services.
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Shopping Carts
are the programs or scripts that allow your online store to function. This gives an
overview of the various options available and how they compare to our own shopping cart.
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